Stop Subscribers from Churning
Our churn detection capability can help you keep your hard-won subscribers.
After all, it is far more expensive to win a new customer than retain an existing one.
By applying AI and machine learning techniques to analyze behavioral and subscriber data, you can predict which viewers are likely to leave – and act quickly.
With insight into each viewer’s engagement with your service, you can offer personalized promotions that will tempt the subscriber to stay.
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Deep Viewing Insights
Eddie Young
Chairman
In 2001 Eddie Young, along with the management team of ThinkAnalytics, acquired the company from its Nasdaq-listed parent, Gentia. Since then Eddie has led the company’s sales and business strategy.
Eddie has over 25 years in sales and management. In 1990, he established ACS (UK) an enterprise IT consultancy, and sold it to Dell in 2006 to form a significant part of Dell’s European Consultancy Practice. Eddie is also Founder and Chairman of ECS, one of the UK's largest Cloud Services and Digital Transformation companies.
Eddie has a degree in Economics from Aberdeen University and a masters from the University of Natal (SA).
With enriched metadata you can merchandize your content better and deliver personalized experiences for individual viewers, boosting engagement.
ThinkMetadata is a fully automated solution that enriches metadata for better discovery and deep personalization in more than 43 languages.
Because ThinkMetadata keeps on top of the ever-changing content items available, there is no need to resort to time-consuming manual classification or rely on third-party services.
Our metadata enrichment capabilities extend to the creation of multiple genres/sub-genres and mood descriptors that capture the intricate nuances of a show, event or movie.
By understanding your content better, ThinkMetadata ensures viewers never miss the chance to watch those important new, big-budget and prime-time programs.
ThinkMetadata is a fully automated solution that enriches metadata for better discovery and deep personalization in more than 43 languages.
ThinkMetadata is a fully automated solution that enriches metadata for better discovery and deep personalization in more than 43 languages.
Drive your business forward with deep viewing insights
Peter Docherty
Founder and Chief Technology Officer
Peter Docherty founded ThinkAnalytics in 2001 and has been CTO leading the global R&D team since then. The technical brains behind the world’s most widely deployed personalised content recommendation engine, Peter’s vision for the massive potential of AI and machine learning goes back to the founding of the company.
Peter has a multitude of patents granted and pending to his name and is responsible for many industry firsts including, in 2006, the first recommendations engine for live, linear TV which is far more difficult than VOD and the first content discovery vendor to scale to over 100 million users in the cloud.
Since 2010 he has been on the Advisory Board at the University of Stirling and since 2013 he has been on the Industrial Advisory Board at the University of Strathclyde. Since 2016, Peter has been a member of the Innovation Advisory Board at The Data Lab, Scotland's Innovation Centre for data science and AI.
Peter graduated in computer science and microprocessor systems from the University of Strathclyde, Scotland; has an MBA with Distinction from the University of Strathclyde Graduate Business School; and is a Chartered Engineer.
Samuel Sweet
CEO of EMEA and APAC
Samuel joined as CEO of EMEA and AP in November 2021. With more than 25 years’ sales experience, including 10 years in private equity-backed start-ups, Samuel brings the ideal mix of commercial acumen, operational excellence and deep industry knowledge to the company.
Samuel has a strong track record in building and scaling high-growth businesses. This includes leading the TiVo business outside of North America, presiding over a significant increase in revenues, and building partnerships with customers including Sky, Liberty Global, Virgin and Vodafone. He also spearheaded the successful launch of TiVo voice services in APAC and set up TiVo’s advanced monetization and advertising business development function.
Prior to TiVo, Samuel managed the largest account in the Cisco Service Provider Video Software Solutions (SPVSS) business, following Cisco’s acquisition of NDS, where he worked alongside ThinkAnalytics as a key partner.