ThinkAnalytics Names Christy Martin Chief Technical Advisor


  • Interactive media industry veteran Christy Martin will support engineering and technology initiatives in North and South America
  • ThinkAnalytics expands engineering resources to support personalized recommendations deployments

LONDON and LOS ANGELES – August 06, 2013

ThinkAnalytics™, developer of the world’s most deployed multiplatform TV search and recommendations engine, today announced that Christy Martin has joined the company as Chief Technical Advisor. Christy will be responsible for working with service provider customers on solutions architecture and system integration work, in addition to advising on product strategy. She will report to Peter Docherty, Founder and Chief Technology Officer of ThinkAnalytics. .

Christy is known for her ability to synthesize market, technology and operational requirements into concise and commercially successful products,” said Michael Pohl, Member of the Corporate Board of Directors and Strategic Director for Marketing and Business Development of Americas at ThinkAnalytics. “We look forward to leveraging her deep understanding of legacy and next generation television systems to architect and integrate next-gen recommendations solutions for our service provider customers and partners.”

Personalized recommendations have proven their value as a foundational piece of the personalized TV viewing experience,” said Peter Docherty, Founder and CTO, ThinkAnalytics.Christy’s expertise in architecting and deploying interactive media solutions will help us as we continue to deliver robust multiplatform recommendations to service providers around the world that take advantage of the latest in voice and other emerging navigation technologies.

Christy Martin has 20 years of experience spanning consumer applications and distribution systems for interactive media. Christy is Founder and Principal of iBox Systems, a technology services firm, where she develops product strategies and architectures, and leads multi-stakeholder integrations for cable television operators, programmers and technology vendors. She previously served as Principal Architect and VP of Solutions Engineering for Canoe Ventures, where she worked with the top six cable MSOs and programming partners to specify the process workflows, requirements, architecture, interfaces and system test plans. Her work culminated in the launch of Canoe’s interactive Request For Information application that was delivered within cable network advertisements. Prior to Canoe, Christy was Vice President, Strategy and Technology at Thomson (now Technicolor) and Chief Architect at Canal+ Technologies. At Canal+ she developed MediaHighway Java/DVB-MHP compliant Set-Top Box Middleware and interactive TV applications. Christy is a U.S. patent holder and holds a computer and information sciences degree from The University of California at Santa Cruz. She has been honored as one of CableWorld’s Top 50 Women in Cable Technology and is a recipient of the Women in Technology Award.

ThinkAnalytics has a customer base of over 50 operators worldwide serving more than 130 million licensed subscribers. Customers include: Cox Communications, Liberty Global, BSkyB, Swisscom, Unitymedia in Germany, Zon in Portugal, and Nordic operator Canal Digital. The platform is available as a cloud-based, on-premise or hosted solution.

ThinkAnalytics offers personalized recommendations that are based on the industry’s most comprehensive data and text mining platform. The company’s Recommendations Engine enables broadcasters, pay-TV operators and OTT providers to deliver highly personalized TV recommendations that combine multiple sources of data (e.g. linear TV consumption, VOD, DVR, Web, tablets, mobile, social media, etc.) across screens in 17 languages. These include: English, French, German, Dutch, Italian, Portuguese, Spanish and Turkish.

About ThinkAnalytics

ThinkAnalytics is the leading provider and most widely deployed real-time personalised content and recommendations engine in the market today, bringing together intelligent search with comprehensive media content recommendations. ThinkAnalytics Recommendations Engine broadens customers’ tastes with a unique personalised experience for live linear TV, VOD and over-the-top, delivered through multiple platforms including the set-top box, Web, IPTV, tablet, mobile, and more.

ThinkAnalytics’ technology services more than 130 million subscribers worldwide. ThinkAnalytics is a private, employee-owned company. ThinkAnalytics is jointly headquartered in the US and United Kingdom with offices in London, Glasgow and Los Angeles , and has partnerships with leading media corporations worldwide. For more information please go to: