Powering the Future of TV & Streaming with Data Analytics and AI

ThinkAnalytics is the Global Leader in Driving Discovery, Engagement, and Monetization for Content and Advertising

For more than two decades, we’ve helped the world’s leading broadcasters, streaming platforms, and OEMs understand what viewers watch, why they watch it, and how to connect them with the right content and advertising in real time. 

Our AI models interpret billions of viewing and content signals to deliver personalized discovery, structured metadata, and privacy-safe audiences that improve content and advertising engagement, reduce churn, and increase ad yield.

Serving over 500 million viewers across 47 languages, ThinkAnalytics delivers the intelligence behind personalized content experiences, premium inventory, and advertising performance — giving media owners the control, precision, and speed they need to unlock the power of their data and grow in a converged TV ecosystem.

    Transform Data into Actionable Intelligence for Content Discover & Advertising

    As a leader in global data analytics and AI, ThinkAnalytics adheres to the highest global standards for privacy and governance — including GDPR, VPPA, and first-party data best practices for a cookieless world.

    Engage &
    Retain

    Deliver personalized recommendations, search, and curated experiences that increase watch time, reduce churn, and improve satisfaction.

    Enrich &
    Standardize

    Transform catalogs and creatives into structured, activation-ready metadata that fuels discovery, advertising, and operational efficiency.

    Monetize &
    Perform

    Turn first-party viewing behavior into high-value, privacy-safe audiences for effective advertising, raising CPMs, expanding premium inventory and driving ROAS.

    Global Scale & Proven Impact

    We’re committed to helping media companies around the world create viewing and advertising experiences that are intuitive, relevant, and measurable — connecting people with the content they love and driving engagement through relevant advertising.

    500M+

    Viewers Analyzed Globally

    8B+

    Personalized recommendations delivered daily

    40K+

    Metadata Attributes (ContentDNA™)

    47

    Languages Supported

    20+

    Years of of AI Innovation

    85+

    Customers Across 10+ Countries

    Leadership

    Eddie Young

    Eddie Young

    Co-Founder & Chairman

    Peter Docherty

    Peter Docherty

    Co-Founder and CTO

    Chris McGuire

    Chris McGuire

    SVP, Product

    James Shears

    James Shears

    SVP, Advertising

    Greg Riker

    Greg Riker

    CRO, Americas

    Nilay Naik

    Nilay Naik

    Founder & SVP Solutions

    Richard Dowling

    Richard Dowling

    SVP Consulting, Europe & Founder

    See what ThinkAnalytics Can Do For You