ThinkAnalytics achieves Amazon RDS Ready designation

London and LA, June 8, 2021 – ThinkAnalytics, a global provider of content discovery and viewer insight solutions, announced today that it has achieved the Amazon RDS Ready designation, part of the Amazon Web Services, Inc. (AWS) Service Ready Program. This...

Visionary Insights: Data and Decision Making in Video Services

Date: June 9, 2021 Time: 2:15pm Central Time     Parks Associates: Future of Video The explosive growth of streaming video consumption has created a level of competition by video services that is unprecedented. In today’s competitive, cost-constrained,...

ThinkAnalytics completes integration with Amazon Personalize

London, LA, and Emeryville, Calif., 25 May 2021– ThinkAnalytics today announced that its content discovery and viewer engagement platform is fully integrated with Amazon Personalize. Media and entertainment service providers now have a choice of complementary...

Maximizing Value With Advanced Advertising

https://www.tvtechnology.com/news/maximizing-value-with-advanced-advertising By Susan Ashworth Advanced advertising models unlock new opportunities   SAN FRANCISCO—The buying and selling of advertising has undergone a sea change. It’s not enough to blanket a...