Content-Based Behavioral Audiences at Scale
Want to unlock the value of your inventory?
Meet ThinkAdvertising powered by ThinkAnalytics
ThinkAnalytics employs advanced AI models that leverage first-party viewing data to generate and activate targeted audience segments at scale.
Unleash Revenue Potential
Transform real-time, aggregated, anonymized 1P viewing data into valuable and highly targeted audiences that increase yield and revenue.
Enable Cross-Media Audience Segments
Create audience segments that span multiple platforms, enabling effective targeting across various media channels.
Deliver Advanced Addressability
Bring the power of digital and advanced audience targeting to TV with granular and high-value audience data to advertisers.
Manage Data Efficiently
Streamline data processing and management, ensuring compliance with identity and privacy regulations in a post-cookie, regulated world.
What Sets ThinkAdvertising Apart
ThinkAdvertising leverages the world’s largest audience viewership data so you
can understand how consumers engage with video content today.
Unrivaled Data Advantage
With the world’s largest data set of over 470 million real time viewers and 20+ years of advanced AI machine learning across 47 languages, we bring unmatched machine learning with global perspective and viewership insight.
Real-Time Processing
ThinkAdvertising is based on real-time data, providing the most up to date and accurate audience data reflecting real-time viewership behaviors and predicting intention to purchase.
Advanced AI
ThinkAdvertising utilizes proprietary advanced AI and machine learning algorithms to process billions of viewing behaviors, transforming them into actionable audiences and affinity categories, plus household composition data.
Proven Success
Trusted by global TV leaders, we bring a track record of delivering results and enhancing revenue for TV operators worldwide.